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Direct mail and video: the duo most agents aren't using—but should. Digital ads and MLS photos are standard. But when you combine targeted direct mail with a custom video walkthrough, your listing gets noticed faster. Why it works: • Direct mail breaks through the online clutter. Your postcard lands in a real mailbox, not a crowded feed. • Video adds trust and emotion. Buyers want to see the home in motion, not just scroll images. • Together, they double your reach: offline attention plus online
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