Gray will oversee the agency’s Atlanta footprint, reporting to U.S. head of brand Allison McClamroch.

Consolidation is part of Grey’s split from AKQA into Ogilvy in May.

Reese’s is “doubling down on giving fans what they’ve asked for,” said senior brand manager Melissa Blette.

Building vs. borrowing: How Zohran Mamdani, Marjorie Taylor Greene and Aftyn Behn have blazed a new path To succeed in 2026, candidates must stop renting voter attention and instead build authentic, ...