Marketing Management - More than half of talent acquisition leaders say they plan to add autonomous AI agents to their teams ...
As performance marketing loses effectiveness, brands must refocus on trust, relevance, and cohesive brand experiences to ...
Learn how to evaluate partner types across the marketing funnel, improve attribution, and build the foundation for a ...
Advertising & Promotions - Are B2B marketers running out-of-home (OOH) ad campaigns? When they think of OOH advertising, what ...
Some 27% of small business owners say AI prompt engineering is already a very important skill for their business, and 53% say ...
Artificial Intelligence - Catch up on select AI news and developments from the past two weeks or so. Stay in the know.
Most marketers say it takes between one and six hours, on average, to create a piece of content, according to recent research from coSchedule. The report was based on data from a survey of 1,597 ...
Meta is set to overtake linear television next year in total global advertising revenue, according to recent research from WARC. The report was based on WARC’s dataset of advertising and media ...
Most B2B CMOs say the pressure of their job has affected their wellbeing over the past year, and many say they're grappling with tough challenges, including layoffs and longer deal cycles, according ...
Learn why local and trade publications are just as valuable in your PR strategy as national outlets to building trust, ...
Catch up on select AI news and developments from the past week or so: Google launches Gemini 3 and bakes it into search from Day One. Google has unveiled Gemini 3 and immediately wired it into its ...
Reaching out and follow up are the top corporate cliché phrases that people can't stop using in their emails, according to ...