News

This week, the Trump administration announced exemptions on smartphones, computers, and various consumer electronics from the ...
In today’s digest, we cover Japan’s cease and desist order against Google plus a UK lawsuit against the tech giant over its ...
By focusing on creating genuine, engaging experiences, developers and brands can foster stronger connections with audiences.
DV’s automated pre-bid video controls and reporting insights are activated through DV Pinnacle ®, the company’s unified ...
"User experience is the cornerstone of sustainable growth in mobile advertising,” said Matt Wang, CEO of TradPlus.
JWP Connatix has created an integrated orchestration layer on top of AWS Elemental Media Services and Amazon Cloudfront CDN ...
“Brands need controls that move as fast as social media does,” said Richard Raddon, co-founder & co-CEO of Zefr. “TikTok’s ...
As the digital advertising landscape evolves, the industry is moving from traditional viewability metrics to attention-based ...
Sharp Decline in News Ad Spend. According to WARC’s latest Global Ad Trends report, ad spend on news content is in steep ...
The integration will allow MarkApp to activate Sovrn’s commerce solution, enabling monetisation of shopping-intent traffic ...
Today, (April 14th, 2025) VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced it has ...
We examine the rise of data curation, with a particular focus on its expansion in the European region. What makes it a new essential for European advertisers, and what is driving its demand?