Apple remained the most valuable brand, growing its valuation by 11% to $574.5 billion in 2024. Except for 2023, when it ...

Super Bowl teasers for Pringles and Totino’s Pizza Rolls, and the return of ESPN’s Big Ring.

Brian Lesser makes his first changes to GroupM’s global agency structure, including new chief client officer and chief ...

Audio advertising has traditionally seemed difficult to measure, but a new methodology from Audacy and Claritas proves that ...

Form meets function in this billboard campaign from the Indian food company, which made good use of OOH inventory that was ...

A guide to contextual advertising’s latest iteration, the media companies leaning into it and what it means for brands.

While Betas will grow up in a world of seamless integration with artificial intelligence, they may also see a pullback in digital dependence. Mark McCrindle, the Australian-based demographer who first ...

With Justin Trudeau’s resignation on Jan. 6, the streak continues. It is a clear trend that not just political leaders but ...

TikTok advertisers started seeing their U.S. campaigns resume on Sunday as the app came back online, sources told Ad Age. The ...

President-elect Donald Trump asked technology companies to “not let TikTok stay dark” and announced he would extend a ...

Advertisers pivot and users flock to witness TikTok’s possible demise while hope remains for a last-minute reprieve.

A regulatory filing reveals how Omnicom and Interpublic Group of Cos. agreed on their deal, which would create the world’s ...