Last year, Kia ran an emotional spot to promote its electric EV9 crossover, which had recently gone on sale. The “Perfect 10” ...
Form meets function in this billboard campaign from the Indian food company, which made good use of OOH inventory that was ...
Super Bowl teasers for Pringles and Totino’s Pizza Rolls, and the return of ESPN’s Big Ring.
A guide to contextual advertising’s latest iteration, the media companies leaning into it and what it means for brands.
Audio advertising has traditionally seemed difficult to measure, but a new methodology from Audacy and Claritas proves that ...
Apple remained the most valuable brand, growing its valuation by 11% to $574.5 billion in 2024. Except for 2023, when it ...
Brian Lesser makes his first changes to GroupM’s global agency structure, including new chief client officer and chief ...
Netflix reported subscriber growth and is raising prices, with its most popular U.S. plan going to $17.99 a month.
While Betas will grow up in a world of seamless integration with artificial intelligence, they may also see a pullback in digital dependence. Mark McCrindle, the Australian-based demographer who first ...
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 52 min 26 sec ago By Jon Springer - 1 hour 7 min ago By Ashley Joseph - 1 hour 7 min ago By Marcus Best - 4 ...
With Justin Trudeau’s resignation on Jan. 6, the streak continues. It is a clear trend that not just political leaders but ...
TikTok advertisers started seeing their U.S. campaigns resume on Sunday as the app came back online, sources told Ad Age. The ...