Michigan cornerback promotes safety and convenience in new Name, Image, and Likeness (NIL) partnership
Michigan cornerback Will Johnson has officially declared for the 2025 NFL Draft, and he is widely expected to be one of the ...
Texas QB Arch Manning inks 'extremely lucrative' NIL deal with Red Bull
Texas QB Arch Manning has secured a significant NIL deal with energy drink giant Red Bull. Here's what we know.
Champions Circle and Wolverine football players partner with Shinola in NIL deal
Name, Image, and Likeness (NIL) has been a transformative force in college athletics, creating new opportunities for ...
Settlement reached in Tennessee suit against NCAA regarding NIL recruiting inducements
The NCAA and the attorneys general of Tennessee and Virginia agreed to settle an antitrust lawsuit brought by the states in ...
NIL is making a big impact in high school athletics, but Texas is falling behind
The importance, impact and potential of NIL is limitless. For now, Texas holds on to amateurism and still boasts some of the ...
Arch Manning inks NIL deal with major energy drink company
Now that he's officially the Longhorns' starting quarterback, and his family will allow him to, businesses are lining up to ...
NCAA settles lawsuit with Tennessee and Virginia over NIL compensation rules for recruits
The NCAA has settled the lawsuit with the attorneys general of Tennessee and Virginia and other states over its rules ...
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The four LSU athletes with NIL valuations over $1 million
The On3 NIL valuation is an estimate of an athlete's worth on the NIL market. It's not an exact science, but the numbers can offer a glimpse into what an athlete may be earning. Here are the four LSU ...
How NIL really works: AD pulls back the curtain
NIL has changed college sports dramatically, but how does it really work? Eli Gold returns to the show with his new boss ...
Tennessee settles federal lawsuit with NCAA over NIL rules
On Jan. 31, 2024, Skrmetti sued the NCAA to loosen its stranglehold over NIL. That led to a showdown in a federal courthouse ...
Texas' Arch Manning Lands Red Bull Endorsement Deal; Has Reported $6.6M NIL Valuation
Texas quarterback Arch Manning is already expected to be the team's starter for the 2025 season, and he scored another win ...
Texas Star QB Arch Manning Signs Extremely Lucrative NIL Deal With Red Bull
Texas Longhorns star quarterback and NFL scion Arch Manning has signed a reportedly massive deal with energy drink giant Red ...