Her Campus on MSN3d
Sandy Hook Promise’s Teddy Bear PSA Is Heartbreaking, But So Necessary
A Youth Advisory Board member from the org shares what Gen Zers should take away from the video. The post Sandy Hook ...
A New Survey Finds 80 Percent of Parents Think Gun Violence Changes What It Means To Be a Kid in America
When Hockley sent her first-grader to school on December 14th, 2012, she had no idea that their morning goodbye would be ...
The new Sandy Hook Promise PSA will make every parent hug their child tighter
After she lost her youngest son, Dylan, at the Sandy Hook Elementary school shooting, Nicole Hockley received a teddy bear as a gift. On its belly in blue were embroidered the words: “Heaven’s Angel.
Adweek on MSN12d
A Teddy Bear's Dreams Are Dashed in Sandy Hook Promise's Gut-Punching Ad
"A Teddy Bear's Dream," created by agency BBDO New York and directed by Henry-Alex Rubin through production company Smuggler, ...
People9mon
Parents Who Lost Kids in Sandy Hook Share 'Bittersweet' Feelings About Survivors' Graduation (Exclusive)
Six Years After Sandy Hook, Dad Can't Stop Remembering His ... harder things that I'm just reticent to really face,” says Nicole Hockley, who lost her son Dylan and co-founded Sandy Hook Promise ...
ABC News10mon
Sandy Hook
CEO and Co-Founder of “Sandy Hook Promise” Nicole Hockley reflects on the tragedy and how she’s turning her loss into advocacy for gun control. ABC News’ Linsey Davis spoke with Sandy Hook ...
Parents of Sandy Hook school shooting victims respond to Trump's attempted assassination
Sandy Hook Promise released a statement, which includes words from founders and CEOs Nicole Hockley and Mark Barden — both of ...
Campaign US12d
Latest Sandy Hook Promise ad tells the twisted fate of teddy bears today
It’s an ongoing marketing campaign Sandy Hook Promise (SHP) cofounder Nicole Hockley and team have to keep reinventing year after year, but the KPIs remain the same and as critical as ever: Prevent ...