The major factors driving the growth of the augmented and virtual reality industry include the increasing adoption of AR and VR in entertainment and gaming industry ...

Virtual reality (VR) and augmented reality (AR) have transformed entertainment, gaming, and remote collaboration. These ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company’s Most Innovative Companies in augmented and virtual ...

Researchers used a virtual reality game and functional MRI to uncover how children's brains with ADHD respond differently during active tasks.

Online Shopping and e-commerce have become synonymous with the modern-day shopping experience but they come with their own ...

In a fast-paced world where technology is taking the sway of putting the shopping experience under quite a bit of evolution, ...

It doesn't always have to be on a big screen. Until 23 March and 6 April respectively, immersive works such as virtual ...

The UAE Augmented and Virtual Reality Market encompasses the development, deployment, and utilization of augmented reality and virtual reality technologies across diverse sectors. AR enhances ...

Vivo has launched its mixed reality headset, Vivo Vision, at the Boao Forum. The device resembles Apple’s Vision Pro and ...

CDMRP’s TBIPHRP awarded a $3.4 million grant to a Cleveland Clinic team to develop the Troop READY augmented reality tool for ...

The Spectacles’ new AR keyboard features a “full and numeric layout” and takes advantage of refinements that Snap has made to ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company’s Most Innovative Companies in augmented and virtual reality for 2025. Innovative organizations are finding ways to make ...