Live sports continue to be a major drive for TV viewership, revealed by jumps in popularity due to the Super Bowl and NHL 4 ...
The Streamable on MSN16h
Streaming almost matches linear TV viewing in FebruaryDespite a record-breaking Super Bowl broadcast, streaming accounted for nearly the same amount of TV viewing time as cable ...
That happened despite the massive linear audience for the Super Bowl, which had average viewership in excess of 127 million.
Tubi, the free ad-supported streamer owned by Fox, continues to grow in popularity, as evidenced by data about Super Bowl ...
The Desk on MSN2d
Super Bowl lifts broadcast, cable viewing over streaming in FebruaryThe championship NFL game, the NHL 4 Nations Face-Off and cable news drove time spent with traditional TV during the month.
Feb. 9 was the second most-watch watched day of TV in the history of Nielsen's monthly Gauge reports The post Super Bowl Bolsters Streaming to 43.5% Share of TV Viewing in February appeared first on ...
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