News

Starbucks (SBUX) has received "a lot of interest" from investors in talks to acquire a stake or partner for the company's ...
Analysts said CEO Brian Niccol's turnaround plan holds promise because Niccol has successfully led prior strategic ...
But as Boatwright shared at the recent Fortune COO Summit, the jump from second-in-command to chief executive is less a step ...
The coffee giant doesn’t plan to raise prices at least until fall as it works to lure back once-loyal customers.
Leader Brian Niccol took over as CEO in September with a plan to return the chain to its coffeehouse roots, focusing on the in-store experience.
The influential former chief says doubters of the coffee chain’s comeback plan will be proven wrong.
Starbucks has been struggling, and it hired a new leader to help it recover. In a message on Tuesday, CEO Brian Niccol pointed to some issues its baristas have described. Niccol mentioned staffing ...
Starbucks is following through on its commitment to get back to its roots, announcing plans to simplify the menu and reintroduce a condiment bar as part of the CEO's turnaround strategy.
Its new CEO has a plan to fix it all. And it starts with comfortable chairs. Brian Niccol, on his second day as Starbucks’ chief, said in a letter to employees and customers that he wants to ...
Starbucks, American coffee company, has run through several CEOs since it first went public and has experienced its fair share of drama. The origins of the massive coffee chain date back to 1971 ...