"When people upload selfies or prompts to these AI generators, they're essentially handing over personal data to companies ...

Barthe, a professor of online marketing, remarked to the foreign news agency that personalisation was the driving force behind the memes. “That tickles the egos of consumers,” she said.

ChatGPT’s Ghibli image craze has gone so viral that it’s being brought up in Japanese courts as copyright concerns rise.