The Texas Tech Red Raiders hope to reach the Final Four as they prepare to face the Florida Gators on Saturday.

Buffalo Wild Wings is offering free food throughout the month of April. The sports bar will release a deal every week ...

Company reps flew into Providence last night. I’m told he has 12 NIL deals, all totaling well into the six figures. Buffalo Wild Wings, TickPick and TurboTax are the three biggest. Nothing like ...

That important shot helped the K-State women’s basketball team eventually win 80-79 in overtime, and it opened the door for Sundell to land a NIL deal with Buffalo Wild Wings. Someone associated ...

Hop into spring with the freshest offerings and can’t-miss fast food deals! Spring just got a whole lot tastier with the ...

Michigan diners can grab new dining options, deals at Buffalo Wild Wings for the NCAA's March Madness tournaments. The NCAA basketball tournaments will announce their fields Sunday night.

The rapid rise of NIL deals like the one with Buffalo Wild Wings is reshaping college sports. With brands now targeting players from schools deep in the tournament, athletes are increasingly able ...

Thanks for the wings!! @BWWings #Partner." Williams and McMillian are the latest March Madness participants to earn NIL deals ...

The world of name, image and likeness deals move fast, especially when it comes to March Madness. On Saturday, the Red Raiders will face the No. 1 seeded Florida Gators for the right to play in ...