The Urus SE — while also being serious when you want — can work in a level of silliness, excitement and flamboyance most other cars could only dream of having.

Musa Rio Tjahjono, a virtual artist better known as "musartwork" on social media, was inspired by his never-ending CGI love ...

As Lamborghini is known for their outstanding appeal and demand, with power being a top priority for consumers, the need to throw a curveball at consumers had them chomping at the bit waiting for ...

The hybird Urus SE can travel over 37 miles on battery power alone. The hybird Urus SE can travel over 37 miles on battery power alone. is transportation editor with 10+ years of experience who covers ...

Lamborghini provided flights from Albany, New York, to Bologna, Italy, and accommodation so Ars could drive the Urus SE. Ars does not accept paid editorial content. The original Urus was an SUV that ...

As Lamborghini is known for their outstanding appeal and demand, with power being a top priority for consumers, the need to throw a curveball at consumers had them chomping at the bit waiting for ...

Novitec has unveiled its wild new ESTESO Widebody SE package for the plug-in hybrid Lamborghini Urus SE, transforming the already 800-hp super-SUV into something far more dramatic. Lamborghini’s ...

The Urus SE, which will remain the sole suriving member of Lamborghini's high-riding vehicle family, has received some ...

You’ll hear this Urus before you see it. One of the strangest sights in the automotive world must be to see a Lamborghini Urus SE—one of the most visually arresting cars in the world—tootling around ...

The disorienting automotive landscape of 2024 already includes a Lamborghini plug-in hybrid and a Lamborghini SUV. In a way, then, a Lamborghini PHEV SUV makes more sense than either of its phonetic ...