A new study finds Google's expansion of AI Overviews correlates with declining clickthrough rates for informational queries.

Join us as we dive into ways SEO professionals and B2B companies can stay ahead of Google’s evolving search landscape, ...

Google enhances search with Gemini 2.0-powered AI Overviews and launches premium "AI Mode" for Google One subscribers.

Discover how Google ads for low budget accounts can still deliver value and learn about budget allocation for best results.

Google updates help document with details on managing how content appears in AI Overviews and the new AI Mode.

Avoid SEO pitfalls by handling duplicate content the right way. Learn how canonical links can help protect your rankings.

KPIs are not ROI, and in search and digital marketing, we need to bridge the gap between our KPIs and business outcomes.

Google launches QR code feature for Business Profiles, making it easier to send customers directly to the review page.

Google has launched AI shopping tools that help customers find real clothing items based on generated images. Google has launched its Vision Match feature for all mobile users in the United States, ...

Future-proof your brand’s search strategy with schema and structured data markup, and ensure your web data is ready for ...

The research found that Google generates AIOs for 51% of YMYL queries, slightly up from 50% in October. ChatGPT has a 100% ...

Google's John Mueller shares his thoughts on the viewpoint that low-effort content is acceptable because it "looks good." ...