USC's JuJu Watkins, UNC's RJ Davis Lead All College Athletes in NIL Deals, Report Says
Per ESPN's Michele Steele, USC star JuJu Watkins and North Carolina's RJ Davis lead all male and female athletes in NIL ...
Report: UNC's RJ Davis, USC's JuJu Watkins have most NIL deals
College basketball continues to be the go-to sport for name, image and likeness deals, according to a new report from ...
Tracy Wolfson "Can't Blame" Likes Of K-State's Coleman Hawkins For Chasing NIL Deals
Veteran analyst Tracy Wolfson believes the NIL deals to college players ultimately benefit players like former Kansas State ...
College basketball NIL deals have hit staggering numbers
"Instead, multiple top guards have landed deals north of $2 million. The surge of spending comes as basketball war chests ...
Sifting legitimate NIL deals from the darker world of pay-to-play
Acceptable deals, deemed "real NIL," can range from a national advertising campaign for, say USC women's basketball star JuJu ...
There’s no one-and-done path in women’s college basketball. And NIL money makes that a good thing.
There’s no one-and-done path to the WNBA for women’s players because the NBA and WNBA have different rules regarding draft ...
RJ Davis, JuJu Watkins among NIL leaders over past year
North Carolina's RJ Davis and USC's JuJu Watkins lead all male and female NCAA athletes in NIL endorsements over the last 12 ...
Small-school NIL entrepreneurship: Moolah Kicks, shoes 'built by and for female ballers'
Kitty Henderson says her name, image and likeness deal with Moolah Kicks has been a perfect fit. For most of this season, the ...
NIL Data Reveals Brand Motivations—with Basketball Players Taking the Lead
Seven of the top 10 most-endorsed athletes (including top five women) are basketball playersSTAMFORD, Conn., April 02, 2025 (GLOBE NEWSWIRE) -- SponsorUnited, the leading global sports and ...
UNC's RJ Davis Announces New NIL Deal After NCAA Tournament Loss
The North Carolina Tar Heels have been eliminated from the NCAA Tournament, but RJ Davis continues to shine bright on social media.  Despite UNC being out of March Madness, Davis has used his fanfare ...
DiJonai Carrington Blasts Narrative About NCAA NIL Deals Out-Earning WNBA Money
On March 31, news broke that Olivia Miles, who was once the projected No. 2 overall pick of the 2025 WNBA Draft, would not only be forgoing the draft to return ...