The award-winning rapper Drake is known for his Kentucky Wildcats fandom, thanks to his close relationship with coach John ...

The renowned footwear and apparel company announced Thursday that a new approach to partnering with college athletes is ...

Nike deal takes LSU into next generation originally appeared on The Sporting News. Add The Sporting News as a Preferred ...

Nike is taking another major step into the NIL space. In the process, the company is also strengthening its relationship with ...

With the Lane Kiffin era on the horizon, LSU's athletic department is remaining with Nike for the foreseeable future.

LSU Tigers cornerback DJ Pickett has emerged as one of the top true freshmen in America after a strong first season in Baton ...

The LSU Tigers are navigating a new era under head coach Lane Kiffin with the program stealing headlines left and right this ...

If all the headlines that LSU has generated in the last three months weren't enough, now they have another one, finally a ...

Alongside the extension, LSU will be leading off Nike’s Blue Ribbon Elite NIL program, a first-of-its-kind partnership, ...

Alongside the extension, LSU will be leading off Nike’s Blue Ribbon Elite NIL program, a first-of-its-kind partnership, ...

LSU and Nike just announced a groundbreaking new NIL partnership that includes 10 LSU athletes, headlined by Trey’Dez Green and DJ Pickett ...

Nike Inc. announced an extension of its five-decade partnership with LSU (Louisiana State University) to 2036 while also ...