The highly-awaited Indian Premier League (IPL) 2026 auction is set to take place today in Abu Dhabi. Big money is expected to be splashed, with a number of star cricketers up for bidding, and few ...
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PepsiCo’s Shelbaya on ‘conversations’ that connect with consumers at Formula 1
On the sidelines of the adrenaline-packed Formula 1 Etihad Airways Abu Dhabi Grand Prix, PepsiCo articulated a strategic ...
“We’re in a sport where cognitive sharpness is extremely important, and I believe everyone has a shelf life,” he said in ...
The Williams Racing team principal took part in the end-of-season GT3-based endurance event at Yas Marina Circuit, helping ...
The man who has become infamous for his role in the controversial 2021 Abu Dhabi Grand Prix has landed himself a new job in ...
F1 cars generate 1.1M data points per second. Learn how Formula 1 strategy, live simulations, and marginal gains can sharpen ...
Williams F1 chief James Vowles swapped his team kit for racing overalls at the weekend. Williams F1 team principal James ...
Cameron Green is expected to be one of the marquee names, particularly after the Australian all-rounder confirmed his ...
Ana de Armas shares unforgettable hijab picture during Abu Dhabi visit.Ana de Armas, the Cuban superstar, just got back from ...
Red Bull team boss Laurent Mekies believes the way the team finished its season could prove as valuable as a championship ...
Mekies says it is important that Red Bull focuses solely on “pure racing” and is “respectful” towards its rivals ...
Seventy-five years ago, Formula 1 launched with a single data source, a stopwatch. Today, every car generates around 1.1 ...
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