Starbucks—in the throes of a major turnaround plan—brought on outside tech assistance to aid its comeback. The company ...

The coffee chain is hiring the team behind Empower Delivery, the software company founded by Starbucks’ new chief development ...

Starbucks—in the throes of a major turnaround plan—brought on outside tech assistance to aid its comeback. The company licensed software from Empower Delivery, a company that helps operators obtain ...

If the tally holds, it would be the first time in a decade without a $100 million pay package for a public-company chief ...

Starbucks is bringing back one of its old initiatives: having baristas write customer names on cups. Not everyone is happy about it though.

CEO Brian Niccol recently shared some positive feedback about the company’s new “Back to Starbucks” changes, which is its ...

Starbucks CEO Brian Niccol drives changes for a welcoming store environment, boosting customer visits by 300%.

Starbucks' big bet on reestablishing its cafes as community coffeehouses is showing early signs of paying off, according to ...

Consumer price sensitivity has hit brands unevenly, with Applebee’s and Starbucks suffering extended traffic declines while ...

Late last year, newly-minted CEO Brian Niccol announced major changes in the Starbucks pipeline—including plans to cut down its menu by a whopping 30%. And while we're still waiting with bated breath ...

As of this writing on March 18, the stock is down 15% since the end of February. The broader market is also swooning with a 5 ...