Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.

An easy way to do this is to go to Settings & privacy > Content preferences, and then open the “Unfollow people and groups” ...

With tools like OpenAI’s new Atlas browser, even the browser becomes the billboard. The user never needs to enter the ...

Kenyan online businesses face reduced reach and higher costs amid stricter platform algorithms and enforcement.

The first is ecosystem communication. Effective PR isn’t a single publication—it’s a system of media coverage, analytical ...

AI has quietly taken the wheel in shaping perceptions and driving customer decisions. AI search results and emerging AI ...

Google has rolled out fewer confirmed search ranking updates in 2025, then it did in all the past years where Google ...

The photograph says everything you need to know about Silicon Valley's new playbook. On one side stands Cristiano Ronaldo, ...

The new Instagram feature reveals what the algorithm thinks you like and lets you adjust it, reshaping how content gets recommended on Reels. Instagram launched Your Algorithm in the U.S. today, a ...

When a machine looks at a masterpiece, it calculates proportion and texture, but it can’t measure emotion. This reflection explores the difference between recognition and understanding, showing how ...

Here's a grounded approach to keyword optimization that prioritizes clarity, structure, and real user experience.

One day in November, a product strategist we’ll call Michelle (not her real name), logged into her LinkedIn account and switched her gender to male. She also changed her name to Michael, she told ...