AI snake oil is selling in the ad world, which means soon there will be only one way to stand out: Be better than the ...
The portfolio outlines six core CTV ad formats: Pause, Menu, Screensaver, In Scene, Squeezebacks, and Overlays. These formats were developed from more than 100 submissions collected through the Ad ...
In this week's recap, we covered that the Google December 2025 core update was unleashed. Google also said more core updates ...
This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.
NEW YORK, Dec. 11, 2025 /PRNewswire/ -- IAB Tech Lab, the global digital advertising technical standard-setting body, today announced the release of its new CTV Ad Portfolio along with a major update ...
H ollywood has produced another gripping drama. Netflix’s and Paramount’s $100bn battle to buy Warner Bros Discovery has ...
Your guide to LinkedIn's tools, strategies and best practices. Updated with info about the new reserved ad format and the ...
LinkedIn's "Reserved Ads" are designed to boost brand awareness for B2B marketers through high-attention placements, AI-powered tools and expanded personalization.
Established as part of the One Big Beautiful Bill Act signed earlier this year, the “Trump accounts” are intended to give ...
Discover what to look for in an AI video ad creator realistic avatars, automation, branding tools, and formats to boost ad ...
OpenAI’s flagship chatbot may be on the verge of a major shift in how it makes money, with a leak suggesting that advertising ...
Walmart WMT0.24%increase; green up pointing triangle is testing ads in its new AI shopping agent, Sparky. The effort could lead to the monetization of chat experiences, which are expected to transform ...