Ford F-150 Lightning leasing plans for November cover several trims, each offering different monthly payments and ...
Shopper are clearly interested in the Lightning. But Ford hasn't been able to get them to buy, for one major reason.
The electric Ford F-150 Lightning isn’t long for this world, according to a new report. Demand for electric trucks is falling across the nation: Ram notably canceled the battery-powered version of the ...
The headline might read like a rumor, but it probably isn't. According to The Wall Street Journal's Sharon Terlep, Ford ...
Ford's F-150 Lightning may be discontinued, but it wasn't the truck's fault. We analyze the catastrophic marketing failure that ignored the right buyer and how rivals like Scout are getting it right.
Ford Motor executives are reported to be in discussions to kill the all-electric pickup. Experts say they expect many ...
The Ford F-150 Lightning and the Tesla Cybertruck are the two best-selling electric pickup trucks in the U.S. and emotions run very high when comparing them.
Ford has yet to succeed with its EV plans. The company's not alone in this. Some automakers have completely abandoned their ...
The design of Ford's new U.S.-made $30,000 EV truck remains a mystery. But Ford had to get clever with how it looks to combat ...
Sales of expensive battery-powered cars like the Ford F-150 Lightning have stalled, forcing automakers to slow production and offer more affordable vehicles.
The most popular pickup truck in America is back, now with way more batteries. Ford revealed the fully electric F-150 Lightning at an event Wednesday night, in a moment that could herald the point at ...