The Menlo Park, California-based firm said Wednesday it will launch a test in Germany, France and the US that will enable “buyers to browse listings from eBay directly on Facebook Marketplace while completing their transaction on eBay.”
Shares of eBay soared Wednesday as Meta announced it will allow some listings to show up on Facebook Marketplace in Germany, France and the United States.
Meta said on Wednesday it would launch a test in Germany, France and the United States that will enable buyers to browse listings from eBay on Facebook Marketplace and then complete their transactions on eBay.
The social media company said it's launching a test that will let Facebook users in Germany, France, and the U.S. browse eBay listings directly on its Marketplace service but will still have to complete the transaction on eBay.
Shares of eBay are up more than 8% at the opening bell on the NYSE. The move comes as a remedy response to the European Commission's decision from mid-November last year when it ruled that the social media giant's classified ads offering was hindering competition for online rivals.
Meta has announced plans to launch a pilot project in Germany, France, and the US. This will enable users to browse eBay listings on Facebook Marketplace, with transactions being completed on eBay's platform.
Starting today, we’re thrilled to announce that we’re adding Facebook Marketplace to the growing roster of channels where your listings can be found. This week kicks off our collaboration, with a pilot of select eBay listings appearing on Facebook Marketplace in the US,
Meta said eBay sellers will gain exposure to Facebook’s audience while people using Marketplace will have access to a broader array of listings from the eBay community
Bay’s stock ended Wednesday’s trading session up 9% after Meta announced that it will permit certain listings to appear on Facebook Marketplace, its well-known platform that links customers for local item pickups and other services.
Meta on Wednesday announced some Facebook users will be able to view eBay listings on its Marketplace features just months after the European Commission slammed the social media company with a hefty anti-competition fine.
The test, which is being launched to a small group in Germany, France, and the U.S. starting Wednesday, is an attempt to resolve charges by the European Union that the social media giant uses anticompetitive behavior.
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