Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Managing social media can often feel like an endless juggling act—balancing content creation, scheduling posts, tracking analytics, and engaging with your audience, all while trying to stay creative ...

Is it the annoyance of being less creative than other advertisers, the moment of seeing the ineffectiveness of your business’s media placement or is it realizing your brand may just not be original ...

The media business has been battered on the business side, where programmatic advertising and legacy brand deals still make up a disproportionate amount of revenue, and on the consumer side, with ...

When my wife, Maria Baradell, posted Instagram and TikTok videos of herself kneading sourdough on an international flight, I ...

Last week, Colorado joined more than 30 other states in a landmark lawsuit against Meta, the parent company behind Facebook and Instagram. The states alleged, in part, that the social media juggernaut ...

Baltimore doesn’t just have a crime problem, an education problem or an economic problem — we have a culture problem. And the root of it lies in the stories we consume every day, whether through music ...

Social media is no longer just about connecting with friends. In today’s digital landscape where the average person spends two hours daily on social media, these platforms have evolved beyond mere ...