Amazon is opening the door to even more AI ads by offering sellers access to a new chatbot that can generate promos with a ...

Amazon's new agentic AI tool in Creative Studio lets advertisers quickly turn product insights into polished, multi-format ad ...

Geared toward small businesses, the agent can handle everything from suggesting product taglines to generating custom music and voiceovers.

Amazon CEO Andy Jassy sees an opportunity to deliver ads to users during their conversations with the company’s AI-powered digital assistant, Alexa+, he said during Amazon’s second-quarter earnings ...

Macy Meyer is a North Carolina native who graduated from UNC-Chapel Hill with a BA in English and a second BA in Journalism. Macy is a Writer on the CNET How-To team, covering a variety of topics, ...

Amazon's video ads VP laid out his plan to grow TV ad share, including a new ad buying and planning tool. He said Amazon is prioritizing ad performance over "public bragging rights." Amazon faces ...

Starting in Q4, Netflix will make its ad-supported inventory available via Amazon’s DSP in 12 key markets, including Australia, Japan, U.S., U.K. and Germany.