Per ESPN's Michele Steele, USC star JuJu Watkins and North Carolina's RJ Davis lead all male and female athletes in NIL endorsements over the past 12 months. According to Steele, Davis has 25 NIL deals while Watkins has 20.

College basketball continues to be the go-to sport for name, image and likeness deals, according to a new report from sponsorship data company SponsorUnited. North Carolina's RJ Davis and USC's JuJu Watkins led all male and female athletes,

North Carolina's RJ Davis and USC's JuJu Watkins lead all male and female NCAA athletes in NIL endorsements over the last 12 months.

JuJu Watkins spoke out for the first time since her torn ACL that kept her out of USC's run in the women's NCAA tournament, and she waited until her team was eliminated by UConn on Monday night.

USC Trojans star JuJu Watkins was all of us when seeing an April Fool's post suggesting she was transferring schools.

The Wooden Award named its five women's college basketball finalists on Tuesday, per ESPN's Kendra Andrews, with UConn's Paige Bueckers, USC's JuJu Watkins, UCLA's Lauren Betts, Texas' Madison Booker and Notre Dame's Hannah Hidalgo making the cut.