Children’s clothing retailer The Children’s Place Inc. launched a new tween fashion apparel, footwear and accessories brand called Sugar & Jade. The tween apparel market is estimated at approximately ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. During your kid’s tween years, something interesting happens ...

It’s a brand new school year and back to school shopping is in full swing. We’ve been shopping the latest trends for school clothes while also paying attention to dress codes. I have two kids in high ...

In this report, Teen Vogue's Aiyana Ishmael investigates the state of the tween fashion world, chatting to brands, pre-teens, and teens to pinpoint the trend switch. Sloan Price, 15, vividly remembers ...