Trivago and Booking.com have dramatically reduced their U.S. TV advertising. Trivago is doing so to try to stem losses, and Booking.com, which last year indicated it would lean into TV advertising, ...
While the Trivago Guy's love-him-or-hate him TV ads garnered a lot of media attention in 2014, it was the Expedia brand that really kicked butt on TV. In the hotly contested TV advertising wars, 18 ...
Brands such as Poppi and Urban Outfitters are doubling down on their college marketing efforts this year. Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV ...