This spring, Titleist added an enhanced alignment guide to its series of Pro V1 golf balls. At first blush, this may not seem like news worthy of its own story, but it should be. Here’s why. I go out ...

The 2025 Titleist Pro V1 and Pro V1x are now in the pro shops and in the bags of plenty of tour pros. At the recent Ras Al Khaimah Championship, 104 players were using a Pro V1 or Pro V1x which ...