Retailer Target is using mobile for building brand awareness, promoting specific deals and enhancing the convenience of the shopping experience. Mobile Marketer's Senior Editor Giselle Tsirulnik ...

Retailer Target really gets mobile and takes a 360-degree approach to its use of the channel for building brand awareness, promoting specific deals and enhancing the convenience of the shopping ...

We mentioned this morning that RadioShack and Target were going their separate ways with regards to their mobile service operation as of April 8. The two retailers were unable to come to an agreement ...

Target has been named 2013 Mobile Retailer of the Year, the highest accolade in mobile commerce and retail. The honor tops the Mobile Commerce Awards handed out each year for outstanding work that ...

Target, the discount retailer that has in the past been slower than some to enter the digital fray, announced Monday a set of tech upgrades that will launch the company further into mobile mainstream.

Target is rolling out a new way to shop using augmented reality technology, initially on its mobile website. The feature, called “See It In Your Space” will allow online shoppers to use their ...

Target and RadioShack struck a deal a while back to take on the Blue and Yellow big ticket giant that is Best Buy Mobile, but it looks like that marriage is ending a tad early. The two parties have ...

Target, the second-biggest discount retailer in the U.S. behind Walmart, is combining its Cartwheel in-store savings system into its main app, according to a blog post by the company. Customers can ...

For a minute, it seemed as though the proliferation of “Pays” was slowing down. Until recently, there was a tidal wave of Pays out to conquer digital with the power of mobile payments. Apple Pay, ...