Sure looks like Republicans are panicking that they could lose this House seat.

Telly's promise of a free television in exchange for viewing tailored ads wasn't at all what I expected. And that's a good ...

After spending much of the year sloping steadily downward from a January peak, TV drug ad spending picked up in a major way last month. The combined outlay for the top 10 brands in October weighed in ...

Republican groups had asked the court to clear the way for political parties to pay the same low-cost ad rates as candidates, ...

NEW YORK--(BUSINESS WIRE)--Today, TV outcomes company EDO unveiled the most effective TV ads from the first half of 2025, spotlighting the creatives that drove the strongest consumer engagement — ...

Democratic gubernatorial candidate Amy Acton’s first TV campaign ad ends a months-long stretch in which Republican opponent Vivek Ramaswamy and his allies had Ohio’s airwaves to themselves.

It was déjà vu all over again for TV drug ad spending in August, as the top 10 spenders barely deviated from July’s list and turned in a combined total nearly identical to the preceding month’s haul.

NEW YORK—A new study reported that despite record streaming viewership and soaring ad spend, most connected TV advertising still relies on decades-old formats, which leaves billions in potential brand ...

Today, just ahead of NewFronts and upfront week, Nielsen launched The Ad Supported Gauge, a new quarterly report that is an expansion of its Gauge TV and streaming measurement chart. According to ...

Pharmaceutical advertising has been a growth sector in advertising for years in the U.S., with a significant portion on television, as any viewer of the medium today knows well, and as eMarketer well ...