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Lego Introduces Smart Play

Lego unveils tech-filled Smart Bricks - to play experts' unease

Lego has unveiled Smart Bricks - tech-filled versions of its small building blocks - which it says will bring sets to life with sound, light and reaction to movement.

· 15h · on MSN

LEGO's Star Wars smart brick sets are leading to fan revolt

· 3h · on MSN

I played with the LEGO Smart Brick — my early verdict of LEGO's most controversial change in years

· 16h

Lego unveils tech-filled Smart Bricks - to play experts' dismay

Lego has unveiled Smart Bricks - tech-filled versions of its small building blocks - which it says will bring sets to life with sound, light and reaction to movement.

· 1d

Lego launches Smart Brick and high tech Star Wars toys at CES 2026 in Las Vegas

CNET · 19h

Lego Smart Bricks Light Up With Jedi Magic In Coming Star Wars Set – and I'm Obsessed

· 1d

Lego unveils a technology-packed Smart Brick at CES 2026

Meet the Lego Smart Brick, a standard-sized 2 x 4 brick that’s packed with modern technology to enable sets that can respond to how they’re played with or the sets you build.

· 13h

Lego introduces ‘smart bricks’ with sound and light effects to new Star Wars sets

CNET · 1d

Lego's Making Sensor-Studded Smart Bricks, Coming Soon to a Star Wars Set Near You

IGN Africa

LEGO Reveals the Smart Brick, a Technology-Packed Toy Piece Dubbed 'The Next Exciting Chapter' for the Company's Future, Launching Inside New Star Wars Sets

LEGO Reveals the Smart Brick, a Technology-Packed Toy Piece Dubbed 'The Next Exciting Chapter' for the Company's Future, Launching Inside New Star Wars Sets LEGO has announced the Smart Brick, a chip-powered piece due to be integrated into upcoming sets that it describes as "the next exciting chapter" of the 90-year-old toy company.

Lego’s Smart Brick Gives the Iconic Analog Toy a New Digital Brain

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds interactive lights and sound to the Lego experience—including the minifigs.