Quantcast is tapping its deep ties to publishers by linking digital data signals to offline attributes like sales and TV viewership. The company is rooted in direct audience measurement and embeds its ...
Quantcast laid off just under 5% of its staff and implemented tiered pay cuts due to the economic impact of coronavirus. The salary cuts are tiered according to compensation level, with some employees ...
Changes in the use of the lowly cookie — a bit of software dropped into a browser that helps advertisers and publishers gather data on consumers’ web activity to better target ads — are having a tidal ...
Another tech giant is under investigation in Europe for potential privacy breaches of the General Data Protection Regulation (GDPR), TechCrunch has learnt. The Irish Data Protection Commission (DPC), ...
Do you run a website? Do you want to know more about the traffic that’s visiting it? Then you need to use Quantcast. It is one of a group of services like Alexa and Compete that help you see how many ...
Quantcast announced today that it has closed a Series B financing round with Founders Fund and Polaris Venture Partners. The financing provides the company with $20 million in new capital which will ...
Online advertisers and publishers might get a lot smarter about their audiences’ offline habits, thanks to a new product from Quantcast called Audience Grid. Quantcast CEO Konrad Feldman described ...
SAN FRANCISCO--(BUSINESS WIRE)--Quantcast, a global advertising technology company, today announced the launch of additional modules for its free global educational program, the Quantcast Academy.
Over the past two months, 90% of consumers have consented to GDPR requests from publishers and marketers, according to adtech outfit Quantcast which has processed 1bn of them. Quantcast GDPR sign up ...
Website publishers looking for free, web-based tools that provide user behavior and pageview data have a few places they can go. Unfortunately, all of them are at least partially inaccurate or flawed ...
A Series of Forbes Insights Profiles of Thought Leaders Changing the Business Landscape, Konrad Feldman, Co-Founder and CEO, Quantcast... Feldman’s background was in analyzing data to detect financial ...
Do you run a website? Do you want to know more about the traffic that’s visiting it? Then you need to use Quantcast. It is one of a group of services like Alexa and Compete that help you see how many ...
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