The new logo introduced recently by Canadian jetmaker Bombardier is not only sleek and striking, but boasts a feature that is becoming a must-have for any symbol aspiring to prominence: a name. It is ...

AUSTIN, Texas--(BUSINESS WIRE)--Watermark, a leading provider of software solutions for higher education, announced today that it has been named the “Overall Enrollment Management Solution Provider of ...

For new business owners who want to create sustainable growth for their ventures, choosing a company name and logo that will make a memorable impression on prospective customers is crucial to building ...

Q. I often use watermarks in Microsoft Word to indicate that the document is a “Draft” or “Confidential.” However, the options to create a watermark are not in Microsoft Excel. I want to indicate that ...

It may come as a bit of a surprise to learn that many luxury performance cars you know and love are actually sub-brands of much larger automakers. This practice of creating special sub-brand divisions ...

The 14th WNBA team officially has a name and logo: Meet the Toronto Tempo. On Thursday, the previously unnamed Toronto franchise unveiled its name and brand identity, doing so less than two days after ...

In huge news for boomers who watch too much Rachel Maddow and the millennials who love them, MSNBC is changing its name to MS NOW. On Monday, the network announced that the rebrand will go into effect ...