Mobile devices have become extensions of our lives, transforming from mere means of communication into entertainment, primary sources of information and work assistants. In general, mobile users spend ...

Trends are shifting in the digital marketplace with mobile apps becoming increasingly in demand. One primary reason for this surge? I believe it's a lack of competition. While almost every medium- to ...

Adding a different advertising partner on desktop can be as easy as adding a tag. But for the mobile web and apps, assuming such flexibility is a recipe for disaster. Since mobile is so complex, ...

Mobile app developers have a lot to think about. First, developing an app, then growing a steady flow of users. Once these two massive barriers have been overcome, and your app has earned user trust ...

AppLovin has struck again. Bloomberg scooped late Wednesday afternoon that AppLovin is on the cusp of acquiring mobile app attribution startup Adjust for $1 billion. The news was confirmed by AppLovin ...

Xsolla Brings Mobile-First Monetization Expertise to Gamesforum Barcelona 2026, Where Europe's Mobile Gaming Leaders Gather to Solve the Industry's Toughest Growth Challenges Platform That Powers ...

A new report from Mistplay sheds light on some of the behaviors of mobile gamers and their relationship with their games — including how monetization affects them. According to their 2024 Mobile ...

VentureBeat was on the floor of the Game Developers Conference this year, and GamesBeat writer Jordan Fragan stopped by the Xsolla booth to speak with Berkley Egenes, Xsolla’s chief marketing and ...

Dave Gwozdz has spent much of his career in the emerging media space and since 2008, has been leading the team at Mojiva Inc to develop some of the most cutting-edge mobile advertising solutions in ...

A number of content publishers are doing tremendous work bringing their content to mobile users, seizing the opportunity brought on by the adoption of smartphones and tablets. However, others have ...