The “un-carrier” is getting into programmatic. T-Mobile has hired ad tech vet Mike Peralta, former CEO of AudienceScience, EVP at Criteo and CRO of Future, as VP of Marketing Solutions, an ad tech and ...

T-Mobile is sharpening its programmatic sales pitch and releasing new ad platform features this week. One cosmetic adjustment: The ad revenue group’s name is changing from T-Mobile Marketing Solutions ...

T-Mobile Advertising Solutions is buying the digital-out-of-home advertising marketplace and platform When you purchase through links on our site, we may earn an affiliate commission. Here’s how it ...

Discord announced plans to expand its successful Video Quests advertising format to mobile devices. This strategic move marks the company’s first mobile ad offering, significantly broadening reach for ...

Advertising in mobile apps reached $336 billion globally in 2022, according to Data.ai’s latest annual report on the state of app revenue. That’s up 14% from the app analytics provider’s estimate of ...

AI-powered interactive ads enable dynamic, two-way conversations directly within the ad space. Shoppers can ask questions and receive real-time, contextually relevant answers in natural language. Meta ...

MOSCOW, RUSSIA - MAY 11, 2020: A young woman in a face mask takes a picture or video using her mobile phone in Tverskoi Boulevard in central Moscow during the pandemic of the novel coronavirus disease ...

As the digital advertising industry continues to grow, the mobile app marketing company Liftoff says it is taking on a majority investment from the private equity firm Blackstone. The investment, ...

Opinions expressed by Entrepreneur contributors are their own. Mobile advertising is becoming more popular as people use mobile devices to access websites, shop and make purchases. For business owners ...

The Lagos State Signage and Advertisement Agency has unveiled the Year 2026 Mobile Advert Permit, introducing a more technology-driven system aimed at simplifying compliance for owners of branded ...

Lagos State Signage and Advertisement Agency (LASAA) has launched its 2025 Mobile Advert Permit, featuring a QR Code secured by encryption for all branded vehicles operating within the State. Speaking ...

CHANTILLY, Va.—BIA Advisory Services is forecasting a strong U.S. local ad market in 2022, growing by 10.1% to $161.5 billion as mobile advertising spending surpasses direct mail for the first time ...