You know Barbie, right? No matter your age, you’ve likely owned the doll or known someone who has. Since debuting on March 9, ...

Mattel revealed a new line of fully customizable Barbie dolls at this year’s Toy Fair. Retailing for $100, the Barbie Basics: ...

On March 9, 1959, the first Barbie doll was introduced at the American Toy Fair in New York City, becoming the first ...

The electronics brand just dropped a limited-edition pink 'Barbie' watch, which can now be yours for $170 — shop this special ...

Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its ...

Visitors can walk through a huge, human-scaled Barbie dream house that’s a re-creation of the 1979 plastic version. The ...

Some vintage toys can sell for thousands of dollars. Discover the Barbie dolls from the 1950s that can now be sold for ...

Mattel’s exclusive Barbie Role Model collection honours influential women, including Olympic champions, actresses, tennis ...

Mattel created Barbie dolls of two Brazilian disability advocates as part of a special edition collection to mark International Women’s Day on Saturday.

Mattel announced on Tuesday that Barbie will be releasing a line dedicated to four famous friendship duos who strive to ...

She's Barbie: The doll that's launched the imaginations of millions of girls ... She's been a matador, a candidate for U.S.

It’s in the hand-painted eyelashes on every Barbie doll prototype ... the properties that power the world’s largest toymaker. In other words: If it’s Mattel, it’s swell.