Aristotle and later Cicero wrote about argument being composed of logos, ethos and pathos. Most people know the "logos" as logic and "pathos" as emotion (easy to remember because of words such as ...

Teaching persuasion and modes of rhetoric? Make sure your students understand the basics of ethos, pathos, and logos with these (40) engaging task cards. Common Core-aligned product includes (20) Q/A ...

While teaching a class on intelligence and analysis last year, I asked my graduate students why the media’s shocking picture of the drowned Syrian boy seemed to have such an incredible effect on ...

Teaching rhetorical devices, such as ethos, pathos, and logos? Hold your students accountable with the Ethos, Pathos, and Logos Rhetorical Appeals Test. This Common Core-aligned assessment will let ...

2300 years ago, the Greek philosopher Aristotle wrote down the secret to being a persuasive speaker. This secret forms the basis of nearly every public speaking book written since... In fact, many ...

Persuasive writing uses words to convince the reader to listen or to act. Great business writers use persuasive writing in proposals, articles, newsletters, memos, emails, requests for meetings, ...

One interview and many movies have people convinced that AI is going to destroy us all. This one I am more sympathetic to, because there will be a price to AI’s constant growth, and I think it will ...