HubSpot, the inbound marketing and sales platform, conducted research around video content that found 54 percent of respondents (your potential customers) wanted to see video from brands they support.

Scripting isn't always the best way to create a video, but if you're working as a full-time content creator, it can keep you on topic, on track, and make your videos flow that much better. VivziePop, ...

When a playwright starts working on their play, they might not think about the format first. But once inspiration strikes, the structure of their script is what brings their vision to life on stage.

The goal of an advertising script is to give the commercial producer the copy needed to sell a product or service. Good copy gets consumers attention, builds brand recognition and urges the audience ...

Scottish writer Krysty Wilson-Cairns’ reveals her shock when she learned of Sam Mendes’ plans for his World War I epic '1917' and how they crafted the screenplay. By Alex Ritman U.K. Correspondent I ...

GREENVILLE, N.C. (WITN) - Artificial intelligence, or A.I. in short, is expected to be a major tool of the future. On Tuesday, students in Eastern North Carolina were able to learn all about the ...