With primer, your makeup glides on smoothly and blends easily. Plus, it doesn’t rub off or smear. Primer gives your makeup something to hold onto, helping it last much longer. Read on to find out more ...

If I were queen of the world, my first decree would be that all people who choose to wear makeup must do so in conjunction with a makeup primer. (…And then, you know, I’d tackle the whole global ...

Primer can help you lock in your makeup look while targeting specific concerns—from color correction to achieving a smooth ...

Makeup artists swear by primers to create some of smoothest complexions in the biz (like Kim Kardashian and Selena Gomez). These silicone-equipped formulas help fill in crevices and create an even ...

Yet another hotly debated beauty moot point, primer seems to creep back on our collective radar when the weather warms up. For some makeup artists, the skin prep product is an integral part of their ...