Is finding a way for marketers to beat commercial-zapping DVRs and helping networks to cure the distressed state of TV comedy so simple that a caveman could do it? ABC's decision last week to ...

The Gecko’s got good news for California drivers, at least for those with Geico auto insurance. The company, known for its smooth-talking reptile TV pitchman, and California Insurance Commissioner ...

Geico, the auto insurer that has increased its ad spending a whopping 75% since 2004, ranks No. 1 in new-customer acquisition and is the only top insurance brand to achieve double-digit growth during ...

TUCSON, Ariz.--(BUSINESS WIRE)--GEICO hosted a ribbon-cutting ceremony today to celebrate the opening of its new building at 3050 S. Martin Luther King Way in The Bridges development in Tucson. GEICO ...