Kellogg's Froot Loops and Apple Jacks cereals are ditching artificial colors, but the company says the iconic rainbow cereal will keep its familiar look.

Add Yahoo as a preferred source to see more of our stories on Google. yellow bowl of froot loops cereal - Sergio Rojo/Shutterstock Usually, when processed foods come in a rainbow of colors (like gummy ...

WK Kellogg will fully remove artificial colors from Froot Loops and other cereals later this year, nearly 12 months ahead of schedule — a move the company hopes will provide much-needed momentum to a ...

Froot Loops and Apple Jacks are getting a major makeover as Kellogg announces changes coming by the end of 2026.

Dozens of people rallied outside the Michigan headquarters of WK Kellogg Co. Tuesday, demanding that the company remove artificial dyes from its breakfast cereals in the U.S. Kellogg, the maker of ...

The Michigan-based company will use natural colors derived from fruit and vegetable juices in cereals like Froot Loops ...

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