Running out of Elf on the Shelf ideas? These 12 fun and easy setups can help keep the magic alive and surprise kids all the ...

Twenty years ago, teacher Chanda Bell and her family bet on their unique tradition and turned the story into a massive ...

A towering Elf on the Shelf has returned to the Scottsdale Promenade, once again becoming one of the Valley’s most ...

Is "Die Hard" a Christmas movie? What's the most annoying Christmas song and is Elf on the Shelf creepy? Here's where ...

ELF on the Shelf has taken over numerous UK households in the run up to Christmas. And while many parents have been ...

My son has always known I'm the Elf on the Shelf. I do the pranks anyway, and I have more fun with it than he does.

Twin sisters Chanda Bell and Christa Pitts grew up with a family tradition that is now a booming business. They, along with their mother Carol Aebersold, are the creators of The Elf on the Shelf, a ...

As the parent of a half-Jewish, half-Christian child who was already a sharp-eyed Santa skeptic by the time he started preschool, I did not want my kid to be the jerk who ruined Christmas for his ...

A mom's daughter begs her to do Elf on the Shelf. When she finally caves, she accidentally burns the toy in the oven.

Twenty years after it was introduced to the world by Carol Aebersold and her daughter Chanda Bell, the Elf on the Shelf is ...