Be among the first to shop and see photos of the figurines inspired by Rachel Zegler's Snow White and Gal Gadot's Evil Queen.
Disney doesn't just hope you see the Snow White remake, it also hopes you shell out $75 for its limited-edition dolls.
Call it the joy factory. Mattel brands have never been more present in pop culture as the pioneering toymaker celebrates its ...
In the Disney film, which is a live-action reimagining of the original animated film Snow White and the Seven Dwarfs, Rachel ...
Mattel has reclaimed highly coveted rights to create action ... In 2022, the company snatched back the rights from Hasbro to produce toys based on Disney's princesses and characters from the popular ...
Disney has teamed up with Mattel on two new “Disney Collector” edition dolls. First unveiled at the New York Toy Fair, the limited-edition release features 12-inch dolls of Snow White and the ...
A line of toys designed to teach girls to build, Lego Friends, helped boost Lego above Mattel as the biggest toy company in the world in 2014. Then Hasbro won the Disney Princess business away ...
Disney’s live-action 'Snow White' reboot starring Rachel Zegler and Gal Gadot seemed like a can't-miss project five years ago. But have some PR missteps combined with anti-woke outrage turned ...
Mattel, Inc. and Warner Bros. Discovery Global Consumer Products announced a global, multi-year licensing agreement utilizing ...
The new live action remake of Snow White doesn’t hit theaters until March 21, but Disney is already rolling out new merch in ...
Disney’s live-action Snow White is already coming to life before it lands in theaters. On March 1, Mattel will debut limited-edition dolls inspired by the forthcoming film’s courageous heroine ...