These three forces—intelligence, elasticity, and connection—are converging into a new operating model for marketing. AI is ...

The recent data explosion has spawned staggering statistics relating to the massive new volume of data being produced. We are collecting information via billions of connected devices including ...

Big data, together with AI, can help you find your target audience and communicate with it more effectively than ever before.

NEW YORK--(BUSINESS WIRE)--Customer data and marketing platform, Ometria, today announced that it has completed a $40 million series C funding round led by InfraVia Growth with additional ...

Ido Wiesenberg is the CEO of Voyantis, a UA platform that helps growth teams activate signals based on LTV data to optimize UA campaigns. There’s an idiom in the growth marketing industry that I hear ...

Marketers plan to spend more on data and data-related services in 2019, according to findings of the report "The Outlook for Data 2019: A Snapshot Into the Evolving Role of Audience Insight" by the ...

Brands continue to collect more and more data from customer interactions from a variety of sources, all of which contributes to the big data buzz. With a wealth of data at their disposal, few would ...

Marketers are hunkering down for a wave of data privacy oversight as existing laws (like the EU's GDPR) continue to mete out steep noncompliance penalties, and state-level bills (like California's ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Property technology continues to revolutionize the commercial real estate (CRE) industry, ...

Penton's FleetSeek, the trucking industry's source of sales and marketing leads, officially launched two data and marketing solutions for the trucking industry. With a proprietary database of nearly ...

Surfside, a data and marketing platform aimed directly at the cannabis industry, has today announced the close of a $4 million seed round led by Casa Verde. The firm’s managing partner, Karan Wadhera, ...

Marketing technology is becoming a big opportunity for startups, agencies, and cloud giants vying for a piece of this $122 billion industry. Business Insider identified 20 "martech" execs at the ...