A “one size fits all” approach to CRM rarely brings substantial business value. Before proceeding with a CRM system, a company must carefully define its CRM strategy and evaluate the technology.

When a CRM is clear and simple to navigate, your team spends less time figuring out how to use it and more time doing the actual work. If you want to increase user adoption of your CRM, it's important ...

Customer Relationship Management (CRM) software is a vital piece of tech that over 91% of businesses with 11 or more employees are already benefiting from. But, with such a wide range of sectors and ...

ACT! CRM, launched in 1987, is one of the oldest names in customer relationship management. It offers tools for small and medium businesses to manage customers, sales, and marketing. Interestingly, ...

In simple terms, open source CRM is a type of customer management software whose source code is freely available for anyone ...