It takes a lot more to deliver the elusive 360-degree view of the customer in 2019. The customer 360 practice has been around for years under various guises. In most cases, it means aggregating ...

While I labor mightily over the Watchlist submissions (with a few surprises so far -- more than last year), I am continuing to keep you informed with weekly guest posts from prominent thinkers in ...

Even without a true 360-degree customer view, companies can come close to it by using some different identity resolution technologies. Despite what some technology vendors may say, achieving a ...

As organizations design the experience they want to offer their customers, two important questions surface that all leaders should consider: How will your unique customer experience be measured? And ...

It’s not a secret that customer service has become more and more self-service. In certain situations that is quite alright. If we are in the service of each other within a community, for example. It ...

Forbes contributors publish independent expert analyses and insights. I'm a customer experience consultant and customer service trainer. This article is more than 10 years old. “Omnichannel customer ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Customer 360 is a practice that involves gaining a comprehensive view of customer behaviors ...

The customer experience arms race—the drive for businesses to give customers more and more convenience, speed, and personalized service—has created an overwhelming tsunami of tools, apps, and data ...

The Google Analytics 360 Suite is a powerful marketing analytics solution to get insights you can use to improve customer experiences. Almost every organization today is putting customer experience ...

Netcracker Technology announced today that it has been positioned as a Leader in the IDC MarketScape: Worldwide Customer Experience Platforms for Telecommunications 2025 Vendor Assessment. The analyst ...

In a fiercely competitive telecom market, Tango, a leading consumer brand under Proximus Luxembourg, faced a challenge: how ...

This content is contributed or sourced from third parties but has been subject to Finextra editorial review. In the wake of the widespread shift to digital banking and commerce caused by national ...