Coca-Cola is out with a new commercial (watch it here on Youtube) that it calls “Coming Together.” When I first saw it, it struck me because of how defensive in tone it is. For over 125 years, we've ...
Coke Zero’s latest campaign makes something out of zero. Leaning into the “Zero” in the brand name, the campaign contains no examples of the product, or ad copy. Conceived by creative agency Ogilvy ...
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