Does your B2B website act as a static brochure? Make sure you're not making these common mistakes with your B2B website. A website should serve a distinct function, and companies should continuously ...

To learn more about our editorial approach, explore The Direct Message methodology. Business-to-business websites offer a weaker user experience than business-to-consumer sites, according to a report ...

A new Forrester report finds B2B websites are missing the mark on engagement. We look at the top reasons why. B2B marketers declare their websites to be No. 1 for demand generation, beating digital ...

B2B website design based on an eCommerce structure, even those that aren’t selling anything online, have been shown to be more effective in increasing customer engagement and enquiries. We’ve worked ...

Hispanic-owned businesses represent one of the fastest-growing segments of the U.S. economy right now. Most Hispanics are fluent in Spanish, and often speak the language with their peers and customers ...

Leading B2B marketing and web design agency, Bop Design, released its "B2B Website Buyer's Guide," to help businesses avoid the pitfalls that hamper long-term success. San Diego, California--(Newsfile ...

B2B Websites Defined A B2B website (or business-to-business website) serves companies that offer products or services to other business rather than to individual consumers. It may have one or more of ...

Many B2B websites are stuck in the past, functioning an online brochure rather than a member of the business development team—engaging prospects throughout the sales cycle. Though the sales cycles ...

New Caledonia Tourism introduces a new B2B website to support industry professionals with all the tools they need to promote ...

Personalization is nothing new. After all, we've been adding names to email marketing campaigns for years, right? But it is changing, and B2B companies in particular need to be paying attention. B2B ...