Almay is getting a country makeover! Superstar Carrie Underwood has been announced as the makeup brand's Global Brand Ambassador, meaning she will be the face and voice of all Almay products. Not only ...

Supermodel Elaine Irwin, who was the face of Almay — appearing in ads and in the makeup section in your local drugstore or Target — for seven gorgeous years, has rejoined the brand as the new face for ...

products that makes for some really nice savings. Here's the deal: When you buy Almay Pure Blends Foundation for $9.99 you get a $10.00 Register Reward. If you buy the Pure Blends Mascara for $6.99 ...

It’s a Fenty Beauty kind of world, and it seems many other cosmetics brands, even long-standing names like Revlon and Maybelline have found themselves at the mercy of the Rihanna-created brand. Fenty ...

Kate Hudson, Almay's global brand ambassador since 2010, sat down with ELLE.com earlier this week in a pajama-inspired Phillip Lim look, heels kicked off, to talk all things beauty at New York's NoMad ...

The beautiful mother/daughter duo get real in a warm, funny Q&A for their Almay Mother's Day ad Alex Apatoff is the Managing Editor, Special Integrated Products at People, where she has worked for 15 ...

Carrie Underwood is the beautiful new face of Almay makeup, and in the newest ad, she's dishing on her "guilt-free pleasure" from the line. In the commercial, she's truly epitomizing the all-American ...